Ranking #11266 / 13666
Well, this did not go well for Matkan varrella. When the reputation score is 2.5 a company tends to perform worse than average.
Similarity score compares the words the company and its audience use. Similarity is a sign of a good audience understanding and gets good points. We also measure the audience tone of voice on social media.
Word similarity
Audience tone of voice
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Dialogue score measures the quality of interaction. Devoted audience is active and modern companies reply to their fans. Good relationship with the audience can lead to financial success.
Avg. Company posts per day
Avg. Audience comments per post
Response rate to audience comments
Avg. shares per post
Avg. likes per post
Avg. Company tweets per day
Avg. shares per tweet
Avg. likes per tweet
Avg. Company posts per day
Avg. comments per post
Avg. likes per post
Visibility score measures how well the company is known and how much buzz it creates on social media. Famous companies perform better than unknown ones.
Total Facebook page likes
Total Twitter followers
Total Instagram followers
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